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August 11, 2014

Recent Stories of Interest

From Health Plan Week - Health insurers are using social media-inspired video contests, educational outreach programs, benefit designs with cheaper premiums and more personalized one-on-one mobile marketing campaigns to attract 18- to 34-year-olds on and off public exchanges. Getting as many of these “young invincibles” to buy insurance, especially during the 2015 open enrollment season for public exchanges, is important for insurers. The goal is not only about to add new members, many of whom never bought insurance before, but also to allow insurers to balance risk pools laden with more costly, older populations. Read more

Back in 2011, when the medical loss ratio (MLR) rules went into… Read more

Health insurers’ second-quarter 2014 earnings have come under close examination by industry… Read more

Recent results from a UnitedHealthcare oncology-focused bundling pilot have caught the attention… Read more

From the Editor

Welcome to your Health Plan Week subscriber-only Web page

Be sure to visit often, for PDFs of issues, archives of articles and data, and more!

Please e-mail me with your comments on the last issue of Health Plan Week, story ideas for future issues, or any other suggestions you have that can make the newsletter more useful for you.

August 14, 2014
WellPoint to Change its Corporate Name to Anthem

WellPoint Inc. intends to change its corporate name to Anthem. Here's the press release: http://tinyurl.com/qzhquyk

August 5, 2014
DOJ Seeks Appeal in Health Overhaul Case

Justice Dept seeks appeal in health overhaul case http://news.yahoo.com/justice-dept-seeks-appeal-health-overhaul-case-171... … via @YahooNews

August 5, 2014
Behind NY's '15 Health Insurance Rates

Behind New York's 2015 health insurance rates http://capi.tl/1jx68g8 via @capitalnewyork

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