From Health Plan Week - Last time out was a disaster. This time will be different. That is the hope of health insurers as they prepare to implement strategies for the second public exchange open-enrollment period beginning on Nov. 15 and running to Feb. 15, 2015. What health plans and strategists expect this time around is a more nuanced, knowledgeable approach to how things work, from how plans are priced and marketed to consumers to how education efforts are conducted. The disaster of last year’s open-enrollment period was technical in nature, out of the control of health insurers; this year’s focus will be on “normal”… Read more
From The AIS Report on Blue Cross and Blue Shield Plans - In terms of market share, Blue Cross and Blue Shield plans owned public insurance exchanges this year. But when the next open-enrollment period kicks off on Nov. 15, they will face a wave of new competitors ranging from small Consumer Operated and Oriented Plans (CO-OPs) expanding into new markets, to national health plan operators that largely sat on the sidelines last year. And incumbent carriers that priced products conservatively last… Read more
From Health Plan Week - With research on electronic cigarettes scant and federal regulation nonexistent, health insurers are tight-lipped regarding how new data and guidance might affect established smoking policies. Electronic cigarettes, or e-cigarettes, are battery-operated mechanisms that convert liquid nicotine into vapor, eliminating many of the harmful agents found in tobacco smoke. Read more
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