AIS's Health Business Daily is a daily email newsletter with strategic business stories written by experienced AIS Health reporters, as well as other information of interest to health care business leaders — including news from the nation’s leading health insurers, developments from the federal and state governments that impact the health care industry, and exclusive datapoints from AISHealthData.com. Subscribe now to get an issue delivered to your inbox every morning!
Drug Benefit News
Today’s issue is brought to you by AIS Health's Drug Benefit News, biweekly news and proven cost management strategies for health plans, PBMs, pharma companies and employers. Sign up for an $86 two-month trial subscription today.

January 6, 2017

Today's Featured Story

HCSC Enlists Pharmacists to Boost Medicare Adherence Levels
Reprinted from DRUG BENEFIT NEWS

Health Care Service Corp. (HCSC) is enlisting pharmacists at four supermarket chains in five states to help improve medication adherence rates in its Medicare Advantage, Part D and dual-eligible populations with diabetes, hypertension and high cholesterol. The Pharmacists Adding Value & Expertise (PAVE) program, which provides health plan data to the pharmacists on prescription refill rates but does not reimburse them for their intervention, has improved medication adherence rates by 18% in its first six months, the health plan says.... Read Full Story

 

Quote of the Day

“Smart marketers are growing wise to this trend [of lower switching rates among Medicare Advantage customers during open enrollment], and we are increasingly counseling our clients to focus on lock-in marketing, products and retention initiatives. These types of initiatives can help marketers meet and exceed net growth targets in this environment.”

— Peter Rodes, senior vice president of strategy and consulting with Wunderman Health, a division of Wunderman, tells Medicare Advantage News

Click here to read the MEDICARE ADVANTAGE NEWS article in which this quote appeared — "MA Shoppers Were Busy This AEP, But May Have Delayed Selections" (Free for MAN subscribers; $17 for non-subscribers.)

 

Today's Datapoint

14.8 million ... members are covered by Health Care Service Corporation's Blue Cross Blue Shield affiliates in five states; it's largest affiliate is Blue Cross and Blue Shield of Illinois with 66% share of the Illinois medical insurance market.

From THE AIS GUIDE TO BLUE CROSS AND BLUE SHIELD PLANS. (Not affiliated with the Blue Cross and Blue Shield Association or its member companies.)

 

Today from Washington

People on the Move

Kathleen Connolly was named executive director, Senior Care Options (SCO) and vice president, Special Needs Plans for BMC HealthNet Plan. She most recently served as vice president of sales, marketing and products, public plans division, at Tufts Health Plan….Concordia International Corp. said John Beighton retired from his current role as president of the international segment, effective Jan. 1. Graeme Duncan, the international segment’s managing director, will replace Beighton as president. Beighton will remain with Concordia as a board member of the international segment….The Big Ten Cancer Research Consortium elected Robert Kratzke, M.D., a lung cancer researcher at the Masonic Cancer Center, University of Minnesota and associate professor in the University of Minnesota Medical School's Department of Medicine, as the inaugural chair of its steering committee. 

 

The Featured Story of the day may be accessed on the day it is transmitted without logging in to AISHealth.com. Thereafter, you may need to log in to access the Featured Story. If you haven’t yet registered on AISHealth.com, please take a minute to create a free account now and get free access to thousands of articles, blogs and much more.

Content questions or suggestions should be directed to Executive Editor Jill Brown at jbrown@aishealth.com. If you are interested in advertising in AIS's HEALTH BUSINESS DAILY, please contact BJ Taylor at bjtaylor@aishealth.com.

AIS's HEALTH BUSINESS DAILY is copyrighted and protected by federal law. The re-use of its content is restricted (see below). However, you are permitted to forward this email to as many of your friends and colleagues as you wish, or better yet have them sign up for their own copy at http://www.magnetmail.net/actions/ atlantic_subscription.cfm

Copyright © 2017 Managed Markets Insight & Technology, LLC. All rights reserved. It is not permissible to include all or any portion of this content on any Web site, intranet or electronic network or in any print publication, without AIS's written permission in advance. Permission requests should be directed to rbiehl@aishealth.com.


Visit www.AISHealth.com
With archives of AIS's Health Business Daily, features like the News Archives, AIS Blogs and more! (Free registration required)


AISHealth  Follow AISHealth on Twitter  Follow AISHealth on Facebook  Follow AISHealth on LinkedIn

 

 

AIS E-Savings Club Weekly Specials
Drug Benefit News
Follow us on Twitter
Follow AISHealth on Twitter
Like AISHealth on Facebook
Follow AISHealth on LinkedIn
Preorder AIS's Directory of Health Plans: 2017
AIS's Rx Benefit  Data - Easy-to-Use Database - Free Demo